Video generatorsHeyGen
#3HeyGen
From $29/mo9.1/10
- Custom avatar with own voice from Creator plan
- Free = 3 watermarked 1-min videos
Pictory
by Pictory.ai
Plans at a glance
- Free plan
- NoFree trial only
- Cheapest, monthly billing
- $29/moStarter
- Cheapest, annual billing
- $25/moStarter, billed yearly
- Top plan
- $199/moTeams
| Every plan | Monthly | Annual, per mo |
|---|---|---|
| Starter | $29 | $25 |
| Professional | $59 | $35 |
| Teams | $199 | $119 |
- 29 languages
- Voice cloning + AI avatars
- API
From the official pricing page, read Oct 29, 2026. All plans
Logo: publisher, embedded from the official site
Pictory.ai
Pictory review
From $29/moPrice checked Oct 29, 2026 on the official pricing page. Prices change.
Ranked #6 of 6 AI video generators we compare, with an editorial score of 8.4/10. Strongest point on paper: voice cloning. Weakest: no free plan.
Editorial score8.4/10
Points out of 10 within the category; "n/a" = not published, left out of the score. Scale 7.8-9.5. How we score
Visit Pictory
Direct link to the maker, not an affiliate link.
Key specs
- No free plan shown (trial only)Free plan
- $29 / monthEntry price
- 29 (Professional and Teams; 7 on Starter)Languages
- YesVoice cloning
- 1080p (720p on the free trial)Max resolution
- YesAI avatars
- YesStock media
- YesAPI
Verdict
Best for marketers repurposing text content into videos.
What we like
- Large Getty/Storyblocks stock library included
- Script/blog/PDF/PPT-to-video
- Annual saves up to 40%
What we don't
- No free plan shown (free trial only)
- Voice clones/cloned avatars only from Professional
Plans and prices
| Plan | Monthly billing | Annual billing (per month) | What you get |
|---|---|---|---|
| Starter | $29 | $25 | 2,000 credits/mo (up to 30 min/mo); annual 24,000 credits upfront (360 min/yr); 1 user; stock (5M+ Getty/Storyblocks); ElevenLabs voices; stock avatars |
| Professional | $59 | $35 | 6,000 credits/mo (90 min/mo); cloned avatars, voice clones; 18M+ stock |
| Teams | $199 | $119 | 18,000 credits/mo (300 min/mo); 3+ users |
From the official pricing page, read Oct 29, 2026. "Not stated" = not readable on the page that day.
Features and specs
| Free plan | No free plan shown (trial only) |
|---|---|
| Entry price | $29 / month |
| Languages | 29 (Professional and Teams; 7 on Starter) |
| Voice cloning | Yes |
| Max resolution | 1080p (720p on the free trial) |
| AI avatars | Yes |
| Watermark on free plan | Not stated |
| Stock media | Yes |
| API | Yes |
Free plan and real costs
Cheapest paid plan: $29 per month billed monthly, or $25 per month on annual billing.
Who it's for
Marketers repurposing text content into videos.
Look elsewhere if
- You want to start free: no free plan is shown (trial only).
- You are on a budget: it is the most expensive of the AI video generators we compare.
Closest alternatives
Full ranking
Questions
How much does Pictory cost?
Paid plans start at $29 per month on the official pricing page we read on Oct 29, 2026.
Does Pictory have a free plan?
No free plan is shown on the pricing page, only a trial.
Does Pictory offer voice cloning?
Yes, according to the pricing page.
How did you score it? Did you test it?
No lab or field testing. The score is calculated from the maker's published specs and price, with weights published on our methodology page. Here, 93% of the weighted criteria were known.
Related guide: AI video generators for beginners: free plans compared
Sources
Read on Oct 29, 2026. Specs and prices are the maker's; the score and the verdict are ours.